The competitiveness of a facility providing stomatological care ; SWOT-analysis as exemplified by a concrete enterprise

Radical economic changes that have taken place in this country during the recent years resulted in a considerable modification of property relations and thereby activities of various organizations as well as interrelations between them. The administrative-command management system was replaced by market mechanisms. Under these conditions, the role of managerial bodies significantly increased as the basis of productive activities of new enterprises that ensure realization and coordination of the main manufacturing processes, such as procurement of raw materials, transportation of the finished product to the customers, maintenance and enhancement of competitive capacity of the enterprise.

competitive capacity, marketing, competitive relations in stomatology