Digital Platforms of Creative Industries: The Experience of Russia and China

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Abstract

The paper provides a critical analysis of the subject areas «digital platforms of creative industries», «platforms of creative industries»; formulated discussion questions in the field of the subject, the object of research. The object of the research is digital platforms of creative industries as designers of their online business development. The subject is digital platforms, the diversity of which contributes to the development of various types of economic activity of creative industries. Research methods: analysis, synthesis, classification. The objectives of the study are: actualization of research in the subject area of this study, namely: digital platforms in the development of creative industries in relation to Russian practice and China; formation of a classification of digital platforms of creative industries. In the work, a classification of digital platforms of creative industries is formed, with the allocation of universal and specialized platforms. The paper systematizes the material on digital platforms of creative industries (universal and specialized) in the practice of Russian companies of creative industries, Chinese. The work uses materials from the Scientific Electronic Library (NEB); the result of the project of the NAFI Publishing House (with the support of Google) (2021).

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About the authors

Guzel I. Gumerova

Financial University under the Government of the Russian Federation

Author for correspondence.
Email: GIGumerova@fa.ru
ORCID iD: 0000-0002-5198-7576
SPIN-code: 4426-5494
Scopus Author ID: 6506026980
ResearcherId: H-6985-2017

Dr. Sci. (Econ.), Professor; Professor of the Department of Management and Innovation

Russian Federation, Moscow

Anastasiia A. Kokurina

Kazan Innovation University named after V.G. Timiryasov (IEUP)

Email: suleimanova@ieml.ru
ORCID iD: 0000-0002-6402-6977
SPIN-code: 6224-5943

Associate Professor of the Department of Theory and Methods of Teaching Foreign Languages, Director of the Chinese Language Center

Russian Federation, Kazan

Elmira Sh. Shaimieva

Kazan Innovation University named after V.G. Timiryasov (IEUP)

Email: shaimieva@ieml.ru
ORCID iD: 0000-0002-9588-0199
SPIN-code: 5592-5270
Scopus Author ID: 56644835900
ResearcherId: P-7565-2015

Dr. Sci. (Econ.), Associate Professor; Professor of the Department of Management, Head of the Research Laboratory of Knowledge Management of the Faculty of Management and Engineering Business

Russian Federation, Kazan

Natalia N. Trifonova

Financial University under the Government of the Russian Federation

Email: nntrifonova@fa.ru
SPIN-code: 7117-5321

Assistant of the Department of Management and Innovation

Russian Federation, Moscow

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