THE PERSONAL SERVICE MARKET: PECULIARITIES OF THE REGIONAL DEVELOPMENT (BY EXAMPLE OF THE KRASNOYARSK REGION MARKET)

Abstract

The dynamics of personal services market development in the Krasnoyarsk Region is notable for lagging behind those of all-Russian ones. Besides, there is a lower growth rate of the personal services volume in 2008. Having sufficiently large potential, the market of personal services can be attractive to average and small-scale businesses. The share of personal services in total amount of paid services testifies to it in 2002. The decision of business and state regulation in the branch of personal services should be based on applied scientific research of the market taking into account current trends, in particular the market fragmentation.

Full Text

The development level of service can be considered as index of social and economic progress of regions, as well as the most important condition for population’s life quality assurance. The basic task of the domestic service for people is comfortable living condition made at the expense of the household rationalization and therefore time save dup for another purposes, e. g. rest, selfeducation, satisfaction of cultural needs. The domestic service for people represents the traditional and most volumetric sector of paid services sphere for the population of Russian Federation, which percentage is approximate equal to 10 % based on statistics [1]. The domestic service is sphere for the active work of small businesses. The territorial task program “The development of small and average business subjects in Krasnoyarsk Region” in 2008–2010 contributes to the domestic service organizationsdevelopment and their problems solving [2].