EXPRESS-ASSESSMENT OF BUSNESS VALUE FOR MAKING TACTICAL DICISIONS IN MANAGEMENT OF COMPANIES


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The management of enterprise value by the method of express-assessment of business value is considerate in this work. The author offers a more accurate formula for calculating the business value by net assets. Also we introduce a system of quadrants, that enable to make management decisions in order to increase business value efficiently.

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The topicality of the present research is caused by the necessity of using new strategies and methods of controlling companies for accelerating their financial activity effectiveness, steady work in daily and crisis conditions of the market system. At the heart of management concept of the business value is understanding that the increasing of business value strategy has prospects not only for owners, but also for investors, for consumers and society. From such point of view the business value is a resumptive result of enterprise activity. The effectiveness of management clarifies its liquidity, profitability or profit's amount, but and also upwarding business “adjustment”, which is the object of financial strategy management. The aim of the present research is to work out practical recommendations of business value assessment to accelerate enterprise management effectiveness, the offer to use a method of express-assessment of business value as a tool for taking tactical and strategical decisions by managers of companies.
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作者简介

O. Porotova

Krasnoyarsk State Trade and Economic University

Russia, Krasnoyarsk

I. Yankina

Krasnoyarsk State Trade and Economic University

Russia, Krasnoyarsk

E. Smirnova

Krasnoyarsk State Trade and Economic University

Russia, Krasnoyarsk

参考

  1. Valdaicev S. V. Estimate of business and management of company’s value. М. : UNITI-Data, 2007.
  2. Gryaznova A. G. Estimate of business. М. : Finance and statistic, 2006.
  3. Damadaran A. Investment Valuation. Tools and Techniques for Determining the Value of Any Asset. М. : Alpina Business Books, 2008.
  4. Efimova O. V. Financial Management. М. : Accounting analytics, 2002.
  5. Kouplend T. Business Value, estimation and management. М. : Olimp-Bussnes, 2007.

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版权所有 © Porotova O.V., Yankina I.A., Smirnova E.V., 2010

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