The Genesis of Social Capital Management in Russian Business

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Abstract

The article presents the author's concept of periodization of the historical genesis of social capital management in Russian business. The concept and possibilities of managing the social capital of an organization are presented. A periodization of the formation of social management practices and social capital management is proposed, consisting of five stages, starting from the Soviet period and up to the present. It is substantiated that the effective management of the organization's social capital forms a win-win strategy for a wide range of participants in social and labour relations. It is stated that there was a complex and contradictory genesis of social management of Russian organizations in general and in relation to areas of intersection with aspects of the formation and management of social capital. The main trends are identified (the evolutionary trend towards the professionalization of social management of companies (corporations) in Russia since the mid-2000s, the gradual transition of the corporate sector to targeted social management based on ESG factors, the digitalization of organizational management), allowing us to count on further professionalization of social capital management Russian companies (corporations).

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About the authors

Baqer Ali Balchat

Peoples’ Friendship University of Russia named after Patrice Lumumba

Author for correspondence.
Email: Baqur.balchat@qu.edu.id

postgraduate student of the Department of Management

Russian Federation, Moscow

Auzby Z. Gusov

Peoples’ Friendship University of Russia named after Patrice Lumumba

Email: gusov-az@rudn.ru

Dr. Sci. (Econ.), Professor of the Department of Management

Russian Federation, Moscow

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