Email this article Customer relationships management as the key factorfor provision of business services company competitive ability
- Authors: Danilchenko Y.V1, Khozhaev AS1
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Affiliations:
- Issue: Vol 11, No 3 (2010)
- Pages: 220-223
- Section: Articles
- URL: https://journals.eco-vector.com/2712-8970/article/view/508707
- ID: 508707
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Abstract
Trends in development of the modern markets of business services stipulate need for unification of range, quality and cost of services. Tools of interaction with consumers, suggested in this article, in this context become vital element of the model providing competitiveness of business services enterprise
About the authors
Yu V Danilchenko
Email: danilchenko@sibsau.ru <mailto:danilchenko@sibsau.ru>
A S Khozhaev
References
- Аутсорсинг: создание высокоэффективных и конкурентоспособных организаций. М. : Инфра-М, 2003.
- Котлер Ф. Маркетинг услуг. М. : Бизнес-книга : ИМА-Крос Плюс, 1995.
- Челенков А. П. Маркетинг услуг / Центр маркетинговых исслед. и менеджмента. М., 2004.
- Васильчиков А. М. Управление конкурентоспособностью субъекта хозяйствования сферы услуг : дис. ... канд. экон. наук. СПб., 2005
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