电邮这篇文章 SPECIFIC CHARACTER OF MARKETING COMMUNICATIONS IN ENTERPRISES OF SPACE BRANCH
- 作者: Vnucova NV1, Danilchenko Y.V1
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- 期: 卷 10, 编号 2 (2009)
- 页面: 387-391
- 栏目: Articles
- URL: https://journals.eco-vector.com/2712-8970/article/view/505289
- ID: 505289
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The main principles of the marketing communications choice are formulated. The efficiency of mass communications concerning various target groups and the various factors, influencing results of communications are considered. Also the interference of brand communications and target groups is analyzed.
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