The Media Image as a Motivator for the Humanization of Society

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Abstract

The author studies the modern media environment, which reflects the problem of people with personality disorders of the autistic spectrum. The relevance of the article is determined by the severity of the social problems of the categories of «deviant people» in society and the insufficient degree of study of this context in contemporary media space. The novelty of the research consists in the author's attempt to investigate the role and importance of the media environment in the positioning of the phenomenon of social autism and humanization of society basing on cinema . Among the most socially important issues which are being reflected in contemporary media space the problems of disabled and deviant people take a major place. Contemporary cinema promotes the penetration and dissemination of socially significant ideas in society: responsibility, differentiation, humanism. Films about people with autism spectrum disorders are included in many films about the problem of sick people, people with disabilities and people with developmental features. The key idea of this large thematic group is to overcome the existing life circumstances and attempts to «live a full life». The ideological features of films about autistics, as the author assumes, differ from the conceptual field of films of the general thematic group. These features are: projection into society of the image of the savant - a highly functional autist and the fact that such people are «better» (more honest, naive, more moral) than «ordinary people». Proceeding from the increase in the total number of films devoted to this problem and their ideological homogeneity and uniqueness, the conclusion follows that a trend is being formed in society to humanize the social attitude to people with autism spectrum disorders.

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 Abstract: The author studies the modern media environment, which reflects the problem of people with personality disorders of the autistic spectrum. The relevance of the article is determined by the severity of the social problems of the categories of «deviant people» in society and the insufficient degree of study of this context in contemporary media space. The novelty of the research consists of the author's attempt to investigate the role and importance of the media environment in the positioning of the phenomenon of social autism and humanization of society basing on cinema . Among the most socially important issues which are being reflected in contemporary media space the problems of disabled and deviant people take a major place. Contemporary cinema promotes the penetration and dissemination of socially significant ideas in society: responsibility, differentiation, humanism.

Films about people with autism spectrum disorders are included in many films about the problem of sick people, people with disabilities and people with developmental features. The key idea of this large thematic group is to overcome the existing life circumstances and attempt to «live a full life». The ideological features of films about autistics, as the author assumes, differ from the conceptual field of films of the general thematic group. These features are projection into the society of the image of the savant - a highly functional autist and the fact that such people are «better» (more honest, naive, more moral) than «ordinary people». Proceeding from the increase in the total number of films devoted to this problem and their ideological homogeneity and uniqueness, the conclusion follows that a trend is being formed in society to humanize the social attitude to people with autism spectrum disorders.

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About the authors

Olga A Vazhenina

Челябинский государственный институт культуры; Институт социально-гуманитарных наук; Южно-Уральский государственный университет

Author for correspondence.
Email: editor@vestnik-vgik.com

Post-Graduate student, South Ural State University

Russian Federation, Chelyabinsk

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