The market of dry baby foods. Merchandising characteristic and social aspects

A wide range of milk based baby foods supplied by foreign and domestic producers is available in the market in Troitsk. The results of the sociological survey show that consumers often buy products of domestic producers and offered by foreign companies paying attention to composition and quality of baby formulae. At choosing such products the respondents follow recommendations of pediatricians or advices for young mothers buying the products in drug stores or shops. The samples of the baby formulae investigated complied with the requirements of normative documents related with quality and safety.

adapted milk formulae, organoleptic and physical-chemical indices, safety indices, range of varieties, consumers preferences