Why traditional retail sale cannot repeat successof «Izbenka» and «VkusVill» when working with perishable products


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The author of the article tells about experience of the efficient work of the net «VkusVill-Izbenka» which sells perishable products. The success of the work-net is achieved due to the special features of working directly with supplying enterprises, logistics and information provision of the processes of buying, transportation and sales of goods.

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